How to replace physical product photography shoots in manufacturing

Physical product photo shoots get expensive fast as catalogs grow — but not every product belongs in a rendering pipeline. This guide breaks down photography costs, which manufacturing products render best in CAD, where photography still wins, and how to build a hybrid workflow that cuts spend.

Will AI replace 3D artists? We ask the experts

There’s no doubt we’re at the dawn of the AI-driven jobs revolution: AI is affecting how we work, what tasks we work on, and if we can even find work at all. But there’s plenty of debate about how much AI will ultimately affect those of us employed in creative industries: will AI take over completely? Or will its lofty promises fail to be delivered?

Why 3D and CGI Improve Ecommerce Sales and Customer Retention

Creating an immersive product experience through visuals is only the start with 3D rendering software, though—many more underexplored benefits could boost sales and elevate your ecommerce business. Wondering how to get started on 3D rendering tools, what uses CGI serves, and the benefits it promises? This article gets into all the good stuff.