KeyShot and Sørensen Leather help visualize the full line of leathers under real world lighting conditions.
Irvine, CALIFORNIA – November 11th, 2014 – Luxion, a leading developer of advanced 3D rendering and lighting technology and makers of KeyShot®, the first real-time ray tracing and global illumination program for 3D rendering and animation, and Sørensen Leathers, world-renowned supplier of high-quality leather and hides, are pleased to announce the exclusive partnership that brings the full line of Sørensen Leather to KeyShot Cloud.
With the release of KeyShot 5, Luxion continues to simplify the product development process, from concept design to sales and marketing. Within KeyShot 5, users now have direct access to Sørensen Leather materials via KeyShot Cloud. 289 leather grains and colors in total can be applied with a simple drag-and-drop of the material onto the object from the KeyShot Cloud interface. The leathers are applied as textures, retaining the ability for other material settings, including colors to be applied to the model, making it faster than ever to communicate the desired appearance of products and visuals.
”When I was a little girl my father showed me my first hide ever,” relates Louise Vesterskov Sørensen, CEO and Partner at Sorensen Leather. “When I felt its smoothness and saw how beautiful it looked, then I knew leather was going to be more than just a passion for me, rather a life style. Luxion has helped a lot bringing this passion into the digital era. It brings me great joy to be able to share this passion with fellow leather enthusiasts as well as professionals in such a new and inspiring way!”
Tibi Selejan, Concept Developer at Sorensen Leather says, “It feels incredible to be able to give something back to the community that features a real, tangible product. I’m like a proud father seeing his babies take their first steps!”
“The level of quality in Sørensen Leather is beyond compare,” says Henrik Wann Jensen, Chief Scientist at Luxion. “With this partnership, KeyShot users have a wider range of leather materials that accurately match the physical samples. We are excited to make them available for free on the KeyShot Cloud.”
Availability
The full line of Sørensen Leather is immediately available on KeyShot Cloud. Visit www.keyshot.com/try/ to download and experience the new version of KeyShot 5, KeyShot Cloud and the other new features that bring speed to the rendering and animation process for designers, engineers and 3D professionals. Visit www.keyshot.com/whats-new/ for more information.
About Luxion
Luxion is a leading developer of advanced 3D rendering and lighting technology. KeyShot is the first real-time ray tracing application that uses a physically correct render engine based on scientific research in the areas of scientifically accurate material representation and global illumination. Addressing the visualization needs of designers, engineers, marketing professionals, photographers and CG specialists, KeyShot breaks down the complexity of creating photographic images and animations from 3D digital data. Luxion’s customer list includes many of the Fortune 1000 product manufacturers and major industrial design companies including Bose, Chrysler, Dell, Fossil, HP, Microsoft, Motorola, Nokia, Procter & Gamble, and IDEO. Visit www.keyshot.com for more information.
About Sørensen Leather
Sørensen Leather is a family-owned business now run by the second generation. For over 40 years, they have specialized in leather and hides of superior quality, building and collaborating with a solid network of the best tanners in the world. At Sørensen Leather, high standards, strict quality demands and dedication to environmentally sound leather production have established them as the name to trust in leather materials.
Press contact
Luxion, Inc.
Josh Mings
Director of Marketing
josh@luxion.com
+1-(949) 274-8871
KeyShot is a registered trademark of Luxion ApS. All other company and product names may be trademarks of their respective owners.
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