Luke Seaman is a Norwich-based industrial designer with Product Resolutions. He graduated with a degree in Product Design from Sheffield Hallam University in 2021. Luke has industrial design experience in various areas, from agriculture to medical, and he’s not afraid to take on any design challenges with fresh ideas and exciting new solutions. Luke earned the Silver Prize in the 2024 KeyShot Animation Challenge

Luke Seaman

Website | Instagram | LinkedIn
Modeling software used: Solidworks, Blender, Nomad Sculpt

How did you get into design?

I didn’t really know what I wanted to go into during school; all I knew was that I liked making things. My teachers at the time pointed me in the direction of industrial design and I enjoyed all parts of it. From sketching, making prototype models and also using a very early version of KeyShot. 

What are some of your favorite projects?  

Being still relatively new to industrial design I still have a lot of projects that are not quite ready to be shown. However at the moment my favorite project would be rendering product images for CliniSupplies’ LivFria® System. It was a fun challenge as I had little experience in 3D modeling cloth-like products to render. It is also exciting to see product renders I have produced for them being used alongside their recent 2024 Red Dot Innovative Product Award

Where in your process do you use KeyShot?  

I will typically use KeyShot just before a design is sent to be manufactured. I will create a photorealistic image to help a client visualize their product with suggested surface finishes, materials and colors and to ensure they are happy with what materials have been chosen. Now that I am a bit more confident with using KeyShot, I will also offer animations and stills that they can use to promote their product online and help them create animations that can be hard or expensive to replicate in a physical studio or outdoor environment. 

What are some of your favorite KeyShot tools, tips or tricks?

I really enjoy using the 3D Paint tool as it gives me better control when creating minor surface imperfections for more realistic looking renders. I also use this tool to create part lines on moulded plastic parts as it helps sell a photorealistic image. 

What advice would you give to someone interested in doing what you do?   

If you’re considering going into industrial design, don’t be intimidated by all the fancy renderings, sketches etc. on Instagram. I can say that behind every rendering I’ve done there are 10-20 rubbish ones I wasn’t happy with. Also have a go at different challenges on Instagram like RenderWeekly or some of KeyShot’s challenges. Even if you don’t feel completely confident about sharing your attempts using KeyShot, just have a go. I always felt I’ve learned better by doing, and participating in these challenges has really improved my skills as it forced me into teaching myself new approaches and techniques.